Target Optical

Eye care, made easy

Find the perfect vision solution for you & your family—exclusive collections from brands you love to quality eye exams for everyone in the family.

Pick prescription-ready frames

Pick any frame (with a demo lens) online then head to a Target Optical store to get your prescription lenses added.

Get trendy sunglasses

Designer frames in fun hues with mirrored or polarized lenses for every day.

All-day comfort at prices you’ll like

Explore contact lenses from up&up™ & other trusted brands at TargetOptical.com or in a Target Optical store.

A lot more than frames

It’s not just glasses, it’s the whole experience—from frames to prescriptions & everything in between.

Eye care that wows

We’ve partnered with trusted optometrists to provide friendly & professional eye care for the whole family.

Book an eye exam online

Find a store

Eyewear deals worth the hype

Up to 50percent offdesigner clearance frames & prescription glasses*

*on TargetOptical.com or in a Target Optical store.

Frames + lenses from $79*

*Not combinable with insurance benefits.

50percent offadditional prescription glasses*

*Available with a Target Optical purchase of $100 or more. Exclusions apply.

Up to 25percent offyour first purchase of contact lenses

Disclaimer: Items must be purchased for the same customer on the same day. Additional pair must be a complete pair. $100 minimum spend required (total before tax), after applicable offers are applied. If using vision insurance on qualifying purchase, $100 minimum spend reflects total retail price before vision insurance is applied, regardless of final out-of-pocket amount due. Offer valid on additional multiple pair. When purchasing eyewear, the complete pair of equal or lesser value will receive 50% off. 50% off savings may not be combined with vision insurance benefits, other offers, or previous purchases. For qualifying Oakley and Ray-Ban complete pairs, savings applied to lenses; Meta, Nuance Audio, Oakley Meta and Ray-Ban Meta frames and Stellest lenses excluded. Valid in-store and online. Discount off tag price. No cash value. Void where prohibited by law. Complete pair purchase required. Additional frame and lens exclusions may apply, see store associate for details Offer valid through 11/21.